Being confined to bed isn't something I like doing -- does anyone? But sometimes, it's nature's way of getting you to slow down and start thinking about what you're doing. So I've been reflecting on where www.bitweb.tv is actually going and how we can make online video work better for us and our clients.
So I've posed about 30 questions for us to mull over. They fall into various categories -- what we want to do staregically, practical issues, loads on marketing and quite a few on how we make better use of the website.
I reckon that, once we've got the "what we want the company ACTUALLY to be" out of the way, the marketing issues are going to be the most important in driving things forward. We have to use the Internet tools to drive traffic to the various sites and that's going to be the challenge over the next few weeks.
We have our strategy meeting tomorrow -- so let's get going.
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