Some final questions for this week...

Sticking with the property market, how well are property developers marketing, not necessarily the actual buildings, but the innovative technology they're now adopting? A company like Mactaggart & Mickel has some excellent videos – but at the moment, they're on DVD rather than online. That company is one of several now building most of a new house – or even block of flats – in their factory and then taking hours rather than days to put them up on site (Deeside Timberframe and Scotframe come to mind as well). Shouldn't they have videos up showing what they're doing, rather than have (as happened at a recent housing conference) the Housing Minister say we needed to import the technology from Scandinavia? Shouldn't the architects be telling the world about the novel ideas they're coming up with, knowing what local firms can do? The Scots companies are just as innovative, just as efficient – but almost invisible it seems. How can we change that?